Efes is the number one selling lager in Turkey and is exported to more than 40 countries around the world including the United Kingdom, Germany, USA and Japan. Efes Pilsener has become synonymous with beer in Turkey with nearly 80% share of the domestic market. It is brewed by bottom-fermentation technique with pils type of Golden barleys, high quality malt and ‘Hallertau’ hop.
Efes Pilsener pours a rich, honey-gold colour - crystal clear with a steady stream of sparkly bubbles rising to form a wispy head of white foam. Synonymous with beer in Turkey since it hit the market in 1969.